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GSustainability Dictionary

Greenwashing

Definition

Companies making misleading communications to appear better than they actually are regarding sustainability

Real-Life Example

"Green" but not actually sustainable products

Example Scenario

The firm claims to be carbon neutral but does not provide data.

How does CarbonSmart help with this?

You can use the CarbonSmart platform to measure, report and reduce your company's carbon footprint regarding Greenwashing. Reach your sustainability goals faster with our AI-powered tools.

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